Name
Panel: Spot the fake: winning the online counterfeiting battle
Date & Time
Wednesday, November 11, 2026, 3:30 PM - 4:20 PM
Speakers
Lara Andrade, Adidas
Gabriel Egidio, Alpargatas
Elisa Gattás, ASICS
Caroline Mendes, Pfizer
Daniel Ackerman, Alibaba
Thainá Marques, Lacoste
Lara Andrade Gabriel Egidio Elisa Gattás Caroline Mendes Daniel Ackerman Thainá Marques
Description
  • Navigating evolving tactics across channels
  • Mastering platform policies and prioritising enforcement where it counts
  • From detection to action: turning data into real-world disruption